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Story

Triangle Accent

Aromas del Valle is a young cooperative — leadership and membership largely in their thirties — working across the Cutervo highlands of Cajamarca with about five hundred producers. General manager Iván has built the co-op around an unusually complete idea of farmer support: seedlings for coffee and for native shade and fruit trees, organic inputs, resurfaced fermentation tanks, management training, access to capital. They run a professional lab with a nationally recognized cupper, and they put money back into members producing high-scoring coffees through pulpers and solar dryers.

They also fund something called Mestiza, a project running across twelve communities that takes on the cultural roots of machismo limiting women's participation in the coffee economy. Psychologists make home visits with families. Technical advisors work directly with women growers. The cooperative pays for it out of its own pocket.

The coffee is certified organic, washed, and decaffeinated by the Swiss Water process — no solvents, just water and time. Figs and grapes up front, honey through the middle, milk chocolate underneath. Most decaf asks you to lower your expectations. This one doesn't

Demitasse

Peru Aromas del Valle Decaf

Peru Aromas del Valle Decaf

Roast & Ships Monday - Thursday

Regular price $27.00 USD
Regular price Sale price $27.00 USD
Sale Sold out
Size
Shipping calculated at checkout.

Characteristics

Roast

Medium Light

Body

Rounded

Acidity

Juicy

Notes

Figs, Grapes, Honey, Milk Chocolate

Farm

Aromas del Valle

Farmer

Iván

Elevation

1,750–2,000 MASL

Varietal

Caturra, Bourbon

Process

Washed, Swiss Water Decaf

Location

Cutervo, Cajamarca, Peru

Story

Triangle Accent

Aromas del Valle is a young cooperative — leadership and membership largely in their thirties — working across the Cutervo highlands of Cajamarca with about five hundred producers. General manager Iván has built the co-op around an unusually complete idea of farmer support: seedlings for coffee and for native shade and fruit trees, organic inputs, resurfaced fermentation tanks, management training, access to capital. They run a professional lab with a nationally recognized cupper, and they put money back into members producing high-scoring coffees through pulpers and solar dryers.

They also fund something called Mestiza, a project running across twelve communities that takes on the cultural roots of machismo limiting women's participation in the coffee economy. Psychologists make home visits with families. Technical advisors work directly with women growers. The cooperative pays for it out of its own pocket.

The coffee is certified organic, washed, and decaffeinated by the Swiss Water process — no solvents, just water and time. Figs and grapes up front, honey through the middle, milk chocolate underneath. Most decaf asks you to lower your expectations. This one doesn't

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Established: 2012
Owners: Bobak (Bobby) Roshan
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Demitasse got started in the summer of 2011 in Los Angeles, California by Boback (Bobby) Roshan, who was a lawyer when he got into drinking specialty coffee. According to Roshan, “I was drinking mountains of specialty coffee at that time and really started falling into the rabbit hole that is specialty coffee. After a few months of fermenting in my mind, I decided to just go for it.”

Demitasse’s vision is to bring creativity and fun into the coffee drinking experience while being an active member in the community they serve.

Their cafes are known for the crazy drinks they make from scratch, the seasonally rotating shop drinks, the quirky and fun ways their brew coffee, and their commitment to eliminating waste. Their roastery is best known for being one of the first in Los Angeles to roast specialty coffee and being able to develop close relationships with the farms they work with in El Salvador, Guatemala and Costa Rica. Africa is next!

Demitasse understands that sourcing coffee is more than just finding the tastiest coffees in a particular country and buying it. It’s about having the most impact on the coffee producers and adhering to specific guidelines around building and nurturing relationships with producers and forward thinking farmers who take care of their people and the land. “We find that the more we’ve stuck to these guidelines, the better and better our coffees have gotten each year. We value transparency and want you to know that we really do give a $%^& about from whom and where the coffee comes.”

Demitasse believes coffee should be fun and approachable. They vary their roasts so that there is something for everyone and they don't subscribe to a particular dogma when it comes to coffee. “We're approachable and always available to chat, collaborate and to answer questions. Honestly, we take what we do very seriously, but we don't take ourselves very seriously. Our brand reflects that.”