Finca Diamante is the result of Florencio Villatoro’s passion for coffee. Florencio might be the hardest working member of the diligent and much-revered Villatoro family. His lauded brothers include Aurelio Villatoro of COE winning Finca Villaure, Pedro Villatoro of the always sparkly Guayabales lots, Juan Villatoro of El Milagro and the eldest brother, Julian of the Los Olivos lots. He started young, with a coffee nursery and a small lot given by his father. He's been working earnestly his whole life. His wife Lesvia Marilú López and his 4 adult children, Maikel, Riner, Yelsin y Danita all work this impeccable farm in Hoja Blanca, Huehuetenango Guatemala.
Proportional Pricing is ridiculously simple. Farmers get the first cut. Instead of letting the commodity green coffee market set a low floor price, Torque simply pre-pays coffee producers 20% of the retail price of our roasted coffee. The higher the price you pay the more they get paid. The transparent 20% ratio means both you and the farmers know exactly how much of the value they receive.
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$17.51 USD
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$17.51 USD
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